|By Marketwired .||
|May 20, 2008 08:13 PM EDT||
CALGARY, ALBERTA -- (MARKET WIRE) -- 05/20/08 -- Over 60,000 Canadian children will be reported missing this year-that's one child every nine minutes. While most of these children are returned home quickly and safely, some children remain missing for days, weeks, and even years. The Missing Children Society of Canada (MCSC) encourages Canadians to light the way home for these missing children by turning their porch lights on the evening of May 25th, National Missing Children's Day.
MCSC's Light the Way Home campaign, now in its 14th year, runs in conjunction with National Missing Children's Day. The campaign has three aims:
1. Reach millions of Canadians from coast to coast with this message: "Turn your porch light on the evening of May 25th to help light the way home for missing children."
2. Increase public awareness and involvement in the search for missing children through the distribution of information and photographs of missing children.
3. Raise funds to help MCSC continue its search for missing children.
Our lights shining brightly through the darkness on May 25th of each year become a symbol of the hope we all share for the safe return of missing children everywhere. This simple act reassures searching families that their children are not forgotten.
The society is extremely proud to have Melissa Hawach and her daughters, Hannah and Cedar, representing our "Light the Way Home" campaign this year.
Melissa Hawach, who lived every parent's worst nightmare-having your children abducted-was reunited with her girls, Hannah and Cedar, on December 21, 2006, after a six-month separation.
Melissa says of MCSC, "I can honestly say that it is because of MCSC's direct involvement in our case that my children are back at home. Their support does not end after the children are home, but continues in different ways to help with the transition and issues that continue to occur as a result of the abduction."
MCSC supported Melissa with Project: Reunite, a comprehensive search program developed to assist police and searching parents in the active and ongoing search for missing children. Now, two years after Melissa was reunited with her own children, she is helping MCSC light the way home for missing children. Click here to view MCSC's new Light the Way Home for Missing Children PSA.
MCSC helps approximately 300 searching families every year and has a 96 per cent success rate, having assisted police in closing over 5,400 missing children cases since 1986. The society provides these services free of charge, ensuring that any family in need of help receives help.
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